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Avery Dennison Performance Tapes unveils new website

Updated product information, technical specifications and educational materials are all features of the new site.

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By: Greg Hrinya

Editor, Label & Narrow Web

Avery Dennison Performance Tapes has announced the launch of an enhanced global website for converters, designers, engineers and specifiers who seek new ways to improve assembly and manufacturing processes through the use of pressure sensitive tapes and adhesive products.

Updated product information, technical specifications and educational materials are all features of the new site. It highlights industry-specific applications that demonstrate high-performance bonding and functional materials for automotive, abrasives, aerospace, building and construction, electronics, electronic article surveillance, general converting, optical, personal care, print and packaging, transportation and white goods.

“The goal of our new website is to provide product and application-specific information to our customers and prospects in a fast, easy-to-use manner,” says Steven Flannery, VP and general manager, Avery Dennison Performance Tapes North America. “Our new website is a reflection of our commitment to providing tape solutions and information, to customers across a broad spectrum of industries.”

A new product selector provides enhanced filtering options to help specifiers and designers verify the exact combination of adhesive, tape construction and carrier by industry. A new technologies page describes specific product and adhesive advancements and capabilities.

The site also provides an improved navigation experience for smartphone and tablet users.

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